We’re HOOP, one of New Zealand’s leading Brand Activation and Merchandising companies, helping brands stand out in an ever changing retail environment. Proudly 100% Kiwi-owned, we bring local expertise with national reach, delivering custom retail solutions to brands across the country. From multinational+5 to emerging brands, we offer a full-service Brand Activation service
Our Mission
To work alongside our partners to help them look best at retail
Our focus is simple: ensuring that your brand is well presented and cared for, as if it was our own. Whether you want to check promotional pricing or distribute samples to customers, our goal is to provide end-to-end solutions that bring real, measurable results for your business
Creating impact, building trust
Every Activation is tailored to meet your needs, whether it's making a bold impact or handling the finer details. From eye catching displays to ensuring products are priced, stocked, and rotated, we ensure nothing is missed while building long term brand loyalty.
Our VALUES
We're where you need us
At the core of HOOP, we believe in three key values that drive everything we do:
Commitment:
Your brand’s success is our priority. We handle your products with care and attention to detail, ensuring the best results.
Integration:
From merchandising to logistics, we’re all about partnership and ensuring seamless, end to end services so you can focus on growing your brand.
Adaptability:
Retail is constantly evolving, and so are we. Our team moves fast to respond to your needs and ensure your brand stays ahead of the competition.
We’re results focused and outcome driven.
We’re more than just logistics. HOOP is committed to delivering measurable results for every client. From reducing storage inefficiencies to driving in-store visibility, our data-backed strategies are proven to make a real difference for your brand.
62% reduction in warehouse units held.
62%
59% reduction in SKUs, leading to more streamlined stock.
59%
4% decrease in weekly pallet count, directly reducing overhead costs.
44%
Bringing Your Vision to Every Shelf and Aisle
With over 20 years of experience, We what it takes to make your brand succeed at retail. We’re experts in creating brilliant ideas and transforming them into real-world results
Bringing strategies to life
From concept to execution, we turn your retail strategy into a powerful in-store reality
Building customer connections
Every merchandising display and activation is crafted to connect with customers and build lasting brand loyalty.
Data-Driven Insights for Smarter Decisions
We provide real-time data and in-depth analytics, helping you track your brand's in-store performance. From product placement to customer engagement, our insights empower you to make smarter, faster decisions that drive results.